The lack of city and county funding provided to
Thanksgiving Point is the biggest reason Mike Washburn, President, and CEO of
Thanksgiving Point, is seeking to build high-density housing and mixed-use
retail projects to the area. “Truly, if we could continue to fundraise and build mission-oriented
things, we probably wouldn’t be talking about building additional buildings and
building additional high-density residential housing….the reality is we can’t.
If we got $2 million a year like the symphony and the zoo does, we would
probably be more tempted to do that,” Washburn said during his
presentation to Lehi City Council on May 14.
Washburn is referring to other cultural institutions
that receive annual county or city funding. For example, The Hogle Zoo and Utah
Symphony receive roughly $2 million each year. Red Butte Gardens receives
roughly $1 million and the Scera Theater in Orem receives $507 thousand
annually. “We estimate our revenue this year to reach $23.25 million, our
biggest year ever,” Washburn said. But said 83% of that revenue goes back into
delivering the experiences they provide.
In a presentation to City Council, Washburn shared the
economic impact Thanksgiving Point has on the rest of Lehi City. The annual
visitors at Thanksgiving Point are anticipated to reach 2.3-2.4 million in
2019, with 82% of visitors being Utah residents. Visitors from Lehi is around
18%. “Something of interest is 1.7 million visitors are coming to Lehi outside
of Lehi. It’s a huge population that visit Thanksgiving Point and spend money
in Lehi,” Washburn said to the committee.
According to a local economic study from 2016, every
guest who visits Thanksgiving Point spends an average of an additional $22 in
the community, bringing in $3.4 million in tax revenue. “We have a
significant impact on the region in spending,” Washburn said. An
additional 2016 study revealed the social impact from Thanksgiving Point, with
families reported an “increased understanding of the natural world and
learning processes, improved scientific questioning and exploration, and
increased self-confidence and positive outlook.”
“I think we all can generally feel good about our
experiences at Thanksgiving Point, but there’s a larger impact we don’t always
think about on a daily basis,” Washburn said.
Lehi City Council member Paige Albrecht said while
it’s clear Thanksgiving point has contributed a great deal to Lehi, both
economically and culturally, it’s not enough to agree on this development as it
was presented.
“As they’ve expanded, the traffic nightmares for
residents have grown a great deal worse. I’m unwilling to consider a proposal
like this until Thanksgiving Point does more to address the traffic issue.
Simply locating this project near public transit isn’t enough,” Albrecht said.
Washburn said the goal for the added real estate
developments is to develop long-term cash flow “that doesn’t rely on the daily
operations and the challenges of making money with museums. We want to do it
well and appropriately. We’re trying to figure out mass transit and want to be
part of that solution as well.”
The presentation included the following breakdown for potential development:
Real Estate Development: 1. Office buildings- ground leases, partnerships, and joint ventures 2. Transit Oriented Development: High-density residential- a joint venture 3. Mixed-use retail 4. Built-in memberships 5. Legacy Project
Washburn presented a graph of the revenue streams into
Thanksgiving point. 4% comes from government funding for their educational
programs that take lessons to grade schools and middle schools across the
state. Private funding accounts for 17%, earned income accounts for an estimated
79%. “Compare that to larger museums with earned income of 37%,” Washburn said.
“We feel good about that number. We want to pay our way.”